Comments on: Nudges and the power of choice architecture http://architectures.danlockton.co.uk/2008/06/10/nudges-and-the-power-of-choice-architecture/ Design and human behaviour Sat, 11 Feb 2012 15:34:54 +0000 hourly 1 http://wordpress.org/?v= By: How To Improve Design Usability: Minimizing Errors Part II | Van SEO Design http://architectures.danlockton.co.uk/2008/06/10/nudges-and-the-power-of-choice-architecture/comment-page-1/#comment-484463 How To Improve Design Usability: Minimizing Errors Part II | Van SEO Design Thu, 16 Dec 2010 13:31:45 +0000 http://architectures.danlockton.co.uk/?p=313#comment-484463 [...] Nudging is a method for altering behavior in a predictable way without restricting options and without significantly changing incentives. You allow the user to do what they want, though you subtly guide them to taking certain actions or choosing certain options. [...] [...] Nudging is a method for altering behavior in a predictable way without restricting options and without significantly changing incentives. You allow the user to do what they want, though you subtly guide them to taking certain actions or choosing certain options. [...]

]]> By: Design with Intent | frog design on Design with Intent http://architectures.danlockton.co.uk/2008/06/10/nudges-and-the-power-of-choice-architecture/comment-page-1/#comment-400066 Design with Intent | frog design on Design with Intent Sun, 14 Jun 2009 14:05:48 +0000 http://architectures.danlockton.co.uk/?p=313#comment-400066 [...] of which I’m proud to be a very small part. Robert firmly includes behavioural economics and choice architecture in his description of Persuasion Design, which is something that (so far at least) has not received [...] [...] of which I’m proud to be a very small part. Robert firmly includes behavioural economics and choice architecture in his description of Persuasion Design, which is something that (so far at least) has not received [...]

]]> By: Rob van Tol http://architectures.danlockton.co.uk/2008/06/10/nudges-and-the-power-of-choice-architecture/comment-page-1/#comment-230818 Rob van Tol Fri, 08 Aug 2008 15:23:03 +0000 http://architectures.danlockton.co.uk/?p=313#comment-230818 Dan, thanks for this helpful and thoughtful review. I'm just thinking about how all this: Persuasion Technologies/Architectures, Jared Spool's Seductive Design, HFI's Persuasion Emotion and Trust, and Don Norman visceral-behavioural-reflection … stuff can be brought together in a consultancy setting to help commercial and public sector sites achieve their goals, over and above being usable. PS: The Oxford Street sloping bench made me laugh out loud. cheers Rob User Vision Dan, thanks for this helpful and thoughtful review. I’m just thinking about how all this: Persuasion Technologies/Architectures, Jared Spool’s Seductive Design, HFI’s Persuasion Emotion and Trust, and Don Norman visceral-behavioural-reflection … stuff can be brought together in a consultancy setting to help commercial and public sector sites achieve their goals, over and above being usable.

PS: The Oxford Street sloping bench made me laugh out loud.

cheers

Rob
User Vision

]]> By: BJ Fogg http://architectures.danlockton.co.uk/2008/06/10/nudges-and-the-power-of-choice-architecture/comment-page-1/#comment-206185 BJ Fogg Wed, 18 Jun 2008 20:18:17 +0000 http://architectures.danlockton.co.uk/?p=313#comment-206185 Dan, It was great to see you at Persuasive Technology 2008 in Finland. You did an impressive job there. Keep up the great work. BJ Fogg Stanford Persuasive Technology Lab Dan,

It was great to see you at Persuasive Technology 2008 in Finland. You did an impressive job there. Keep up the great work.

BJ Fogg
Stanford Persuasive Technology Lab

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