// The semiotics of signs vs fences

Communication

The semiotics of signs vs fences

Danger sign by a lightning-stricken tree in Windsor Great Park, Berkshire, 2008

Is the impact of the sign’s message increased or decreased by pairing it with a fence?

What about when the fence is flattened?

What about when no-one seems to have found it important to fix?

Why?

Discussion

4 comments for “The semiotics of signs vs fences”

  1. Its the same effect shown in urban behaviour where a messier neighbourhood leads to worse public conduct. If you see people trampling all over a patch of grass with a keep off the grass sign obviously your more likely to ignore the sign.

    Here the fence being flattened shows the sign and fence are safe to ignore because somebody else probably has already

    Posted by Tom J Nowell | December 30, 2008, 6:15 pm
  2. I think the automatic response is to say “If there were any true danger, someone would have bothered to repair the fence” and therefore to ignore both.

    Posted by Size | December 30, 2008, 8:07 pm
  3. I think the meaning would be very different if the fence had been trampled going the other direction…

    Posted by Alex H. | December 30, 2008, 10:45 pm
  4. Hello,
    I am looking for guidence to do a doctrate in Semiotics linking it to my advertisng & marketing career.
    In anticipation
    V.

    Posted by Vaishali Shah | May 15, 2009, 10:16 am

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