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Behaviour change

I have a blog post up at Guardian Sustainable Business, looking essentially at what’s been referred to here previously as ‘enabling‘ behaviour change, specifically in the context of sustainability.

It’s only a short article, and barely scratches the surface of the subject, but I hope it adds a useful contribution to the Guardian’s sustainable living strand, much of which seems to focus on ‘selling sustainability to consumers’ rather than actually trying to understand the nuances of why people use energy and create waste in the ways that they do in everyday life. Hence, you’d be right to surmise that I’m not entirely comfortable with the “…green behaviour…” bit of the title: it introduces particular connotations that are not really what the article is about.

The article was commissioned by Autodesk, whose Sustainability Workshop team offer some excellent resources for designers and students — e.g. these videos on life-cycle perspectives and other concepts relevant to product designers. Last year the team ran a Design with Intent workshop.

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Cubicles (image by Michael Lokner, used under CC licence)

Most people, for most of their day, are trying to get by. Every day is essentially a series of problems, some minor, some major, some requiring more thought than others. Some we care a lot about; some we wish we didn’t have to. Some are welcome; some we even bring on ourselves because we enjoy solving them; others are deeply unwelcome. Some we care about initially, but then find we no longer do; some we don’t care about to start with, but they become important to us over time.

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@danlockton

  • RT : no, but I have fond memories of rewinding one with a fork handle to reduce student electricity bills
  • Does anyone know anyone in the UK who still uses a coin-operated electricity/gas meter at home? Would be interested in interviewing (££)

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Written by Dan Lockton, 2004-13. Blog formerly known as Architectures of Control and Design with Intent.

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